Private Label Razors | White Label Shaving Products | Personna

PRIVATE LABEL CAPABILITIES

Edgewell Personal Care

The Private Brands Group of Edgewell Personal Care is the world’s oldest and largest producer of private label razors. We have over 135 years of wet shaving legacy and serves major retailers worldwide. We work closely with our customers to provide a consumer– focused and category-driven perspective on private brands.

Our growth is driven by providing customers with strategies to enhance share, sales, and profits.

Product
  • Wide variety of products to address the needs of any consumer group
  • Customization - flexibility to meet diverse customer needs through differentiation
Quality
  • Standard operating procedures with numerous inspections/verifications
  • Stringent process control
Manufacturing capabilities
  • ISO certified manufacturing facilities
  • Global packaging locations
Operations & Logistics
  • World-class logistics planning
  • Distribution centers worldwide
Consumer & Category Insights
  • Extensive consumer and shopper research
  • Customized analysis to achieve your business objectives
New Product Development
  • In-house team of experienced design and process engineers
  • Internal and external consumer shave testing
  • PRODUCT INNOVATION

    We takes innovation seriously. Learn about our latest technology and products!

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  • MANUFACTURING & OPERATIONS

    With our numerous distribution centers around the world, we will surely be an efficient and cost-effective partner regardless of your location.

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  • CUSTOMIZATION

    We understand the importance of customizing our offerings. Explore our capabilities of making products that meet your specific needs.

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  • QUALITY

    We are focused on quality. Learn about our process and how we continuously and consistently produce quality razors and blades!

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